According to an analysis carried out by Neuromedia, each person receives an advertising impact every 10 seconds, which makes a total of 6,000 daily impacts. However, of this number we only remember a small percentage, which some studies place between 3% and 12%. And if we add informative inputs to this, the data is even…
Surely, those who are part of the so-called Z generation have never used a screen other than liquid crystal or LCD (liquid crystal display). Even so, many people do not know how this relatively recent technology arises, and that it has become an irreplaceable element in our day to day. For this reason, and to…
The speed at which new technologies evolve means that more and more variables must be taken into account when choosing an advertising screen. Therefore, to select the monitor that best suits the needs of each business, it is convenient to analyse all the existing models on the market, evaluating variables such as image quality, size,…
Watching open air cinema is not only a cultural activity that allows you to enjoy the warmer months of the year (June, July, August and September): it also fosters social cohesion between people who live in the same town or neighbourhood and, in the case of companies and institutions, it is a powerful ally for…
Like many technology companies, Visual Led has also been a start-up. For this reason, we know first hand to what extent it is important to make an investment profitable, especially in the first years of the company. And although on other occasions we have already given some clues on how to choose the best LED…
It has not gone unnoticed that tourism represents an important source of income in many Western European countries. An activity that, however, has been seriously compromised as a result of the situation caused by the outbreak of the new coronavirus. Although we have recently talked about how LED displays can help companies with the COVID-19,…
The usefulness of advertising LED panels is beyond doubt. There is a reason why the most famous illuminated signs have accompanied us for so many decades, to the point of being one of the main attractions of cities such as New York, Las Vegas, London or Shanghai. Its colour palette, its luminosity and the strength…
Having a screen for advertising use, or even several, is an increasingly common strategy to give visibility to a company’s products and services. In this sense, liquid crystal monitors or LCD (acronym in English liquid crystal display) are one of the most used. Now, do you know how an LCD screen works and what advantages…
The advertising business is evolving at an amazing speed. Consumers are rapidly changing their purchasing habits and marketing experts are constantly redesigning advertising campaigns to capture their attention. In this sense, LED advertising displays have become one of the most effective tools to attract buyers and enhance brand image (branding). At the same time, advertisers and…
One of the first things to keep in mind about digital signage is that it is one of the most important trends in the field of retail. Interactive screens are not only becoming increasingly important in any retail establishment: they are also helping to strengthen the link between the brand and its customers. But what…