False Myths about Saving Electricity

After Christmas and the New Year comes the dreaded January. And with it, the concern – even greater – in many households and companies to reduce the amount of the electricity bill. Although there are some tricks to save electricity in your business, these recommendations coexist with some false myths about saving electricity. The result?…

What are the advantages of LED displays?

Are you planning to install LED displays to improve your company’s outdoor advertising, but need to know more details? Are you worried about the lifespan of a billboard created with this technology? To clear up all your doubts, today we want to answer this question: what are the advantages of LED displays? As it is…

Brief history of electricity

Electricity is so present in our daily lives that we tend to think of it as a fundamental need, just like running water. However, the truth is that human beings have only recently taken advantage of it. Studied since the end of the 16th century, electricity – understood as observable electrical phenomena – was a…

What do the colors of electric wires mean?

When we take a look at the cables that make up an electrical installation, one of the things that attracts our attention is its wide variety of colors. Have you ever wondered why? Although at first glance it may seem a purely aesthetic issue, each tone actually indicates a characteristic. If you want to know…

Recommendations to create a good working environment

There are many variables that make business success possible: a portfolio of products and services with added value -and at a competitive price-, a good corporate reputation, the ability to adapt to changing consumer demands, a healthy economy… To this list we should also add both human resources and the relationships established between employees. This…

Tips to create a great logo

The saying goes that a picture is worth a thousand words. Something that should not surprise us, since visual thinking is one of the pillars of communication. The reason is simple: did you know that our brain processes an image 60,000 times faster than a text? Hence, the graphic part of your business branding, which…

How to create an engaging video

Did you know that, according to several studies, 90% of users say that seeing a product or service on video has been decisive in completing their purchase? This data may seem surprising, but, considering that 80% of users can remember a video ad they have seen 30 days ago; it should not come as a…