LED SIGN BOARDS AND BANNERS

Digital billboards that play high resolution videos

  • NEW GENERATION OF SIGNS FOR SHOPS
  • STAND OUT FROM COMPETITORS AND INCREASE YOUR BENEFITS
  • PROFITABLE INVESTMENT, FAST ROI

LED SIGN BOARDS AND BANNERS: GET HIGH IMPACT DIGITAL ADVERTISING

Outdoor signage is one of the advertising options that is growing more on an international scale in recent years. It is based on the use of various supports – light signage, digital billboards, banners and LED or traditional signage, LED signs, street furniture, etc. – that are installed in public spaces or are used for shows, as well as cultural and sporting events.

Although this type of advertising has various uses, when it comes to outdoor advertising, digital signage can make a brand stand out from the rest of competitors. With a high-resolution screen, you can capture the attention of passers-by instantly, while the desired message or content is broadcasted, thus achieving a great return on investment (ROI).

However, we must not forget that conventional sign boards have lost effectiveness in recent years. A circumstance that is not surprising if one takes into account the exponential growth that comes when adding video in the advertising field. Therefore, in order for this to be effective, it is essential to choose LED sign boards and banners.

Discover what a LED sign board is, how to use it and how it can help you boost your business, below.

WHAT ARE LED SIGN BOARDS?

LED sign boards are an improved version of the luminous neon signs, with which you can reduce light consumption to up to 80%. In addition, this technology allows you to go beyond displaying a commercial name on a luminous sing, since it also allows you to broadcast digital videos and static images in full color.

With the new LED sign boards by Visual Led, you can play videos and images, promoting your business and standing out from your competitors. Displaying your sales through promotional videos is one of the most effective ways to capture the attention of passersby, according to several recent studies.

WHAT ARE THESE LED SIGN BOARDS USED FOR?

Luminous LED signs are perfect for all types of businesses: stores and franchises, clinics, offices and offices; restaurants, hotels and other hospitality businesses; Off licenses, hairdressers, opticians, pharmacies, driving schools, parkings…

A luminous advertising sign is essential for any store or business that wants to take advantage of new technologies (ICT) to increase its sales. But while increasing advertising investment is a fundamental aspect, this action does not always guarantee ROI.

However, the use of a LED sign board helps recover the amount invested, since it will attract the pedestrians’ attention. If your content is striking, there will surely be an increase in the number of interested people. You will also get a return on the investment in a very short time.

LED SIGN BOARD TECHNICAL FEATURES

The most remarkable thing about a LED sign board is its strategic location. We must get to grips with the importance of a commercial sign, since it is the largest and most striking element of a business and, moreover, it is located high up, so it is the first thing that is seen at a distance.

It is important for these luminous signs to be attractive. However, if we can also play video content, the impact will be even greater.

Additionally, as these are LED devices, consumption is very low, so we can have it on and broadcast our offers throughout the day.

Below, we summarize some of its characteristics.

STRIKING

A commercial sign is one of the largest and most prominent outdoor elements for any business.
It is important to advertise images and videos of products and the business’s highlights. Thus, you will be able to attract more customers and make your investment profitable.

GREAT OUTDOOR IMPACT

Used to constantly walking between stores, we no longer look at shop windows, so we miss out on the offers displayed inside.

This is why broadcasting offers and promotions on LED signs helps create an immediate impact on passers-by.

EASY INTEGRATION

The installation of a LED sign board is very simple and is done like any other conventional sign.
Our LED signs, being made up of RGB LED panels, have an extremely low consumption, so their installation hardly affects the electricity bill.

HOW TO CALCULATE THE PRICE OF LED SIGN BOARDS AND SIGNS

The prices of LED sign boards and banners for advertising vary depending on size, which in turn will depend on their location. If you want to get an approximate quote, use our LED screen price calculator. You will obtain a budget adapted to your needs and without purchase commitment.

WHAT ARE THE ADVANTAGES OF LED SIGN BOARDS AND BANNERS?

Digital advertising offers many benefits when compared to traditional signage. Discover the most important here.

  • Effectively capture the attention of passers-by. Thanks to the brightness and dynamism of outdoor LED screens, pedestrians will receive your advertising messages more easily than with conventional luminous signs.
  • They offer more options to personalize content. LED sign boards allow you to adjust the message according to the time of day when the digital content is being broadcast. In this way, you can achieve a higher impact on the company’s target or buyer persona, which will increase the effectiveness of these advertisements. In other words, LED displays allow a large number of different ads to be played at various time intervals. Hence, the versatility of LED panels is the ideal ally for effective brand marketing.
  • They can be controlled remotely. LED sign boards and signage can be managed remotely with a simple Wi-Fi connection. You can control all types of advertising screens with just a few clicks and without the need for prior knowledge.
  • They have a long lifespan and maintenance costs are low. Digital signage requires very little maintenance and banners are highly resistant to atmospheric agents. Traditional signage, on the other hand, has lighting fixtures that require constant maintenance. When comparing both, it is easy to understand why LED technology is becoming the preferred choice for advertisers.
  • Generating content is cheaper. No need to hire graphic designers: thanks to the Visual Led software, you can generate your own advertising content with a professional result. When used correctly, ads cast on an LED screen can become an advantage for almost all types of businesses. All it takes is a little creativity to capture the attention of your customers.

HOW TO PLAY VIDEOS AND IMAGES ON LED SIGN BOARDS AND BANNERS

With our programmable LED signs, we can include our special player, with which you can broadcast all types of video files and images. Ads can be scheduled to be broadcast at specific times, you can even do it for certain specific days.

The included content management software makes it easy to upload files to your digital banner. Playing simple videos taken from television does not make much sense, since the rectangular shape of a LED sign does not keep the same proportion. This is why it is advisable to design or adapt a good advertisement thinking about the size and shape of your sign board. To help you, we have online training courses, with which you will discover how to adapt these videos to your new LED sign.

rotulos comerciales con pantalla led

HOW ARE LED SIGNS ASSEMBLED?

Visual Led’s digital banners are assembled in a very similar way to conventional systems, so it is not necessary to know about LED screens to assemble one of our luminous signs. With only two people, they can easily be assembled, since the sign is made up of modular pieces that make the process easy. You can assemble our outdoor LED signs without a problem.

STEP 1

The first step is to mark the holes at the level where you want to place the LED sign board. The screws that we will install in these holes must be robust, since they will have to resist the weight of the sign. If the LED sign is going to hang from the wall, we will have to install some rings in the ceiling instead of screws.

STEP 2

We start by installing the first modular unit that makes up the LED sign. Once the first one has been assembled, we will continue with the following until we have assembled the complete screen. Next, we will wire the data and electrical connection in the assigned areas, which are detailed in the manual.

STEP 3

The sign board’s programmable player can be installed inside the store. It needs to be connected through an ethernet cable. Once the cable has been connected, we can turn on the screen and start playing the promotional videos.

HOW TO CREATE CONTENT FOR A LED SIGN

Curso de creación de contenidos

LED sign boards and banners have a very elongated shape and a reduced height. This peculiar size offers a large number of possibilities to create original videos and images. Now, the mere installation of a programmable sign will not generate any kind of expectation per se, until video content and really impressive images are broadcast on it.

The contents have to be created and adapted to the size of the sign, so it is not useful to broadcast an image or video without redesigning it and adapting it to the format of your banner first.

For this, we have training courses that will give you the necessary knowledge to create powerful videos without having to resort to professional design companies. Our content creation course is carried out from an online platform that will guide you step by step to design ads adapted to the size of your programmable LED signs.

For more information about our signs and LED signs, contact us and let us know what you need. Our experts in professional LED screens will guide you to make your company stand out.

Visual Led customer reviews

  • Samuel Roberts Avatar
    Samuel Roberts

    I recommend 3-pixel led screens form businesses with shop windows that get a lot of direct sunlight.

    Richard Hansrom Avatar
    Richard Hansrom

    Fast technical assistance. Urgent queries about my led screen were solved without having to book an appointment.

    Theresa Naumann Avatar
    Theresa Naumann

    Everything was correct. The delivery for my giant led screen was done in the scheduled time.

  • Martha Lorens Avatar
    Martha Lorens

    I contacted Visual Led to purchase a LED sign for my business. They told me about all the features the sign offered and how I could play content on it. They were very straightforward and clear when explaining the instructions.

    Sean Terrins Avatar
    Sean Terrins

    Nice and warm salesperson. They offered great financing options, so I have agreed on purchasing a led screen with them.

    Jack Joynes Avatar
    Jack Joynes

    They helped us out from the first moment and adapted to what we were looking for. We are very happy with the final result, so we would recommend Visual Led without a doubt.